Accident.

Greetings loyal minions. Your Maximum Leader wanted to pass along information from the Big Hominid's site. It seems that the Big Hominid's father (who by anyone's assessment is a saintly man) has been in a nasty accident. While he is fine, the resultant costs of the accident are going to be difficult. If you have a few dollars to spare, please contribute a little something to defray the costs. Your Maximum Leader has.

In the meanwhile, your Maximum Leader hopes for the best for the Poet Laureate's family.

Carry on.